Website is a showroom for your small business. It is a necessity. We go all the way to plan our business, product, a sales pitch, but give a little thought to how our website needs to be. Making a website the way you want is not simple. You need to have a developer, a designer, a cloud space, and a domain that talks about your product. It is great to think that it’s easy. Rather it gets tougher than you deep dive into it. You realize that collaborating on things is very tough. There are tools and some best website builder for small business, which ease the overall process of getting your website done.
The latest breed of web tools makes things easier. For an individual small business owner, these tools are great to configure a website. An individual small business owner can create their site without designers and programmers.
Some reasons you should opt for website builder software before I list down the best website builder for small businesses:
- Website builder software is the best option when you are running your small business with a low budget, tight timeline, and skills.
- It is very easy to deploy your website with an excellent design quickly.
- Money saved for the small business owner and use the same money for good work.
Apart from getting your website, you need to be sure about the services you are going to adopt. The web is good, and the web is full of cheaters who will promise you everything to give nothing. So much so that some website developers even promise you free of cost.
Free is attractive for the individual small business owner, as every saving buck is a great profit. Here are some checkers:
- Free offerings are more like spam and don’t connect with your domain
- Ad will surround the website
- The promise of free but will charge you for templates and addons
- You will hardly have control over your website
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Best Website Builder for Small Businesses you should check in:
- Self-Hosted WordPress
considered being best for small business and enterprise
Comes with a DIY feature that allows individuals to build
Library of templates and step-by-step approach will help you build a website
- GoDaddy Website Builder
Simple site can be built by individual
- HubSpot Website Builder
Best builder and with marketing automation
- Gator Website Builder
A budget friendly cum-easy to use
Make membership site at ease
Very popular and yet simple to use a builder
Make your eCommerce site
Modern design and yet simple to build your website
I haven’t listed Magento for eCommerce, Shopify for eCommerce, Jimdo, or Duda as the purpose of such a builder is more to make your eCommerce site.
How to choose the best website builder for small business:
What works for some doesn’t mean it will work for you. Many times, websites are very specific with needs. Like some work to offer subscriptions and some are static talking about product features. Some are high on multi-media, and some are flat.
Based on your requirement, you need to make a choice.
Apart from such needs, it also works well if you think about 3 things viz. Affordability, ease of use, search engine friendliness.
1. Affordability by list of best website builder for small business
When you start your firm with tight spending, affordability plays a vital role. With affordability, if your website builder assures scalability, then it is going to be a winner feature. Sometimes it is even about sustaining in a tough time. Like you don’t shut when business is down, but just sustain.
2. Ease of use
By saying affordability, doesn’t mean that you implement some community software, which makes you be a software developer by the end of implementation. You need to make sure it is easy to use and update when you update your product features.
- Content management should have a feature to change content by any data entry
- The website should have a feature of the home page, about us page, contact page, and service page
- The other feature you need will be a blog site, subscription site, membership area, and online store
3. SEO friendliness
Just making a website will not solve your problems, you need to work very closely with SEO and optimize your organic reach. Make sure that your best website builder for small businesses has SEO-inbuilt features.
The website is the source of making business and you being a side hustler need to have the best website builder for a side business.
In my next blog, I will talk about specific website builder platforms and their features. See you.